Amrudin Ćatić
Strategy, creativity, and technology are combined to craft digital experiences that perform. Smart marketing meets creative execution, always focused on growth, problem-solving, and real impact.
Tag Archives: seo
Is ChatGPT killing Google Search? What it means for marketers
Is ChatGPT killing Google Search? Discover how AI chatbots are reshaping user search behavior, what it means for SEO, and how marketers can adapt to thrive in this new era of AI-driven discovery. Introduction: The rise of AI-powered search For nearly two decades, Google Search has been the uncontested king of information discovery. Whether you needed a…
Google’s AI Overviews (SGE): Should you panic or prepare?
Google’s AI Overviews (SGE) are shaking up the search world, or as many call it, the new Google AI Overviews (SGE) era of search. The search giant has quietly rolled out a new experience where AI-generated summaries appear at the top of Google Search results, changing how users find and engage with information online. If you’re a marketer, content creator,…
The future of SERPs: AI snippets, zero-click results and surviving the storm
In this new landscape, AI assistants like ChatGPT, Perplexity, and Google Gemini are not just surfacing links, they’re providing direct, conversational answers. This shift has given rise to AI snippets and zero-click searches, changing the way we access information forever. Introduction: The search revolution has already begun Search engines are undergoing the biggest transformation since Google’s…
Guest posting in 2025: Still worth it or a thing of the past?
Guest posting in 2025 remains a hot topic in digital marketing circles. Once a go-to SEO strategy, it now sparks debate: is it still effective, or an outdated relic? Introduction to guest posting Guest posting, or guest blogging, has long been a staple in the digital marketer’s playbook. Traditionally, it involves writing content for another…
Top SEO tools for 2025: 17 must-have power tools for dominating search rankings
From beginners to experts, these 2025 SEO tools are helping marketers work smarter, not harder. Introduction to SEO in 2025 Search engine optimization (SEO) has evolved far beyond just keywords and backlinks. In 2025, SEO is driven by artificial intelligence, machine learning, and ever-changing algorithms. Google’s updates have become more frequent and personalized, rewarding those…